8/5/2023 0 Comments 4pt retail planogram![]() Develop promotions that fit with your customer’s tastes and demographics. ![]() When you are developing a sales promotion you need to keep your brand in mind and how the promotion will affect your now and in the future. There are a million ideas on conducting a sales promotion, some are very good and some not so good. Quickly sell items that are one time inventory purchases.Increase the average sale per customer or customer visit.Some reasons for having a sales promotion include: Sales promotions by their nature are limited in duration and try to create a sense of urgency and possibly scarcity. You can have sales promotions directed at consumers or to others in your distribution chain such as retailers, agents or wholesale distributors. The purpose of a sales promotion can be to sell more to existing customers or attract new customers. In this article we will take a look at Promotion. The Four P’s are: Product, Price, Place (Distribution) and Promotion. ![]() If you are following this series of articles on the basics of Art Marketing you already know that a traditional way to describe marketing is called the Four P’s. Promotions can be an effective part of your art marketing efforts is used properly
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